Caitlin Clark has emerged as the most dominant player in women’s college basketball this year. The 6-foot Iowa guard is the country’s third-leading scorer at 27.3 points per game and ranks first in the NCAA in assists per game at 8.6. As a result, companies have started to take notice of her incredible talent, leading to numerous brand deals, including a lucrative partnership with Nike.
Nike Deal
In October, Nike signed Clark to an NIL deal, making her one of the most notable athletes the company has chosen to represent its brand at the college level. This is especially significant because Nike is extremely selective when it comes to the athletes they choose to support, so Clark’s inclusion is a testament to her prowess on the court.
Other Brand Deals
In addition to her partnership with Nike, Clark has also signed deals with several other high-profile brands such as Bose, Goldman Sachs, Hy-Vee, and H&R Block. These sponsorships demonstrate the growing recognition of her talent in the sports world and prove that her future as a professional athlete is bright.
Over $1 Million in NIL Revenue
According to ESPN, prior to her partnership with Nike, Clark was already earning over $1 million in NIL revenue. The Nike deal only solidifies her place as an influential athlete, and she joins the likes of Bronny James, DJ Wagner, and Jaley Jones as representatives of the top-tier sports brand.