Kim Kardashian’s shapewear brand, Skims, is preparing to launch its men’s line, featuring Shai Gilgeous-Alexander, Neymar Jr., and Nick Bosa as the inaugural endorsers for the product. The star-studded lineup consists of Oklahoma City Thunder’s superstar, Shai Gilgeous-Alexander, Al-Hilal’s main man, Neymar, and San Francisco 49ers’ defensive end, Nick Bosa. These celebrities are all set to promote Skims’ newest collection designed for men.
A teaser video for the launch can be seen on Skim’s website, giving fans a sneak peek at what is to come for the highly anticipated men’s line. The video showcases the three endorsers wearing Skims’ new men’s collection, including items such as boxer briefs, muscle tanks, and T-shirts. The celebrity athletes model the pieces, demonstrating their versatility and style for potential customers.
Featuring high-profile athletes like Gilgeous-Alexander, Neymar, and Bosa is a strategic move by Skims to attract attention to the new line and emphasize its suitability for all types of men – even professional sportsmen. By associating Skims with these athletes, the brand aims to convey that its products are designed for comfort and support, making it the perfect choice for men who are active or looking for quality shapewear.
Skims’ decision to expand into the men’s market is an exciting development for fans of the brand and those eager to see what Kardashian has to offer for the male demographic. With the endorsement of popular athletes, it is expected that Skims’ men’s line will be well-received and attract a significant audience. The teaser video serves as a great introduction to the collection and heightens anticipation for the launch.
In summary, Skims is set to unveil its men’s line with product endorsements from Shai Gilgeous-Alexander, Neymar Jr., and Nick Bosa. The teaser video on Skim’s website showcases the athletes wearing the new pieces, including boxer briefs, muscle tanks, and T-shirts. Skims’ choice of endorsers emphasizes the brand’s focus on comfort, support, and versatility in its upcoming men’s collection.