Shaquille O’Neal and Allen Iverson are considered two of Reebok’s most influential and iconic endorsers. O’Neal was the company’s first signature athlete in 1992, even before playing a minute of NBA basketball as the No. 1 pick. Four years later, Reebok added Iverson, also known as “The Answer,” to its roster. Over the years, both former basketball superstars’ shoe lines have remained fan favorites.
As Reebok aims to become a major player in sports again, the company will re-launch in 2025. One of its biggest moves was to appoint Shaq as president of basketball and Iverson as his vice-president, generating excitement among sports fans.
Upon hearing the news, fans reacted to the announcement of Shaq and Iverson’s new roles. These two legendary athletes have been synonymous with Reebok’s success, so their involvement in the company’s future was highly anticipated and well-received.
People eagerly await the re-launch of Reebok in 2025, as the brand has already begun to cause a stir with the high-profile appointments of Shaquille O’Neal and Allen Iverson. Both are former basketball superstars with a strong connection to the brand’s history, and fans are excited to see how their influence will shape Reebok’s future endeavors.
With Shaq at the helm and Iverson at his side, Reebok is poised to make a strong comeback in 2025. The company’s decision to revisit its roots with their iconic endorsers seems to be a strategic move to capture the loyalty of fans who have supported the brand over the years.
